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WWDC: App Store reaches 5 billion sold at an average selling price of 29c per app

Research · 2 comments

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Total sales: $1.43 billion
Amount to developers: $1 billion
Apps sold: 5 billion
ASP: $0.29

My expectation was 4.9 billion by June 1. Apple is about on target.

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2 comments

  1. JonathanU ·

    Horace - would love to see any fresh analysis of App download rates given their latest 7bn number reported this week. Are app download rates ramping up at a faster rate?

  2. asymco ·

    I did update my data with the 7b number. It is a lower rate than the last update (6.5b). Pondering if it's worth noting. Would like to see a similar figure for iTunes music so that I can update the two at the same time.

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